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Database Cleansing
Data is at the core of the company and the quality that underpins the success of your business initiatives. Strong data quality efforts lead to accurate and standardized information which allows you to gain greater insights and help you make decisions with confidence.
Quality data is the backbone of your data management efforts that will help you deliver a superior customer experience, gain a competitive advantage, and move your business forward.
Data quality, as you are probably well aware, has a direct impact on the conversion rate from lead to customer.
1. Cleaner Database, Better Responses
You can’t avoid data deterioration. When your database is clean, you minimize gaps in your contacts and improve your investment returns. Our expert team will ensure you keep your information as clean and up-to-date as possible.
After a free data quality audit, we can enhance and cleanse your database to ensure you’re not marketing incorrect records, saving your business valuable time, money, and brand reputation.
Today, data is an incredibly valuable business asset, so why wouldn’t you keep this asset in top working order? Data doesn’t stand still. The information landscape is constantly evolving, leading to constant change and decay.
2. Ensures GDPR Compliance
Database cleansing is the process of identifying and correcting any inaccurate, incomplete, irrelevant, or duplicate data. It is not only a way to maximize the accuracy of the system. But it also brings consistency across the database.
An organization in a data-intensive sector such as banking, insurance, telecommunications, healthcare, and retailers should engage in thorough database cleansing on a regular basis.
Doing so will ensure that errors in the data can be fixed. Enabling a business to reach its customers and establish the best possible relationship with them at a reduced cost. It is a small tool that plays into achieving successful, meaningful customer relationships.
Database cleansing has multiple benefits for a business including increased productivity, reduced spam, improved customer perception, better customer relationships, and improved data quality.
A database of fewer quality leads is much preferred over abundant dead-end leads. The introduction of The General Data Protection Regulation (GDPR) will help a business achieve these
3. Strengthen Data Privacy
The GDPR is designed to strengthen and unify data privacy requirements across the European Union. It reinforces citizens’ rights in the digital age. The new security requirements that accompany this era of the Internet.
The introduction of the GDPR implies that all companies should revise their procedures. Companies should change how they obtain, process, store and protect data. Explicit consent is a cornerstone of the GDPR.
The data owner must give explicit consent in the form of a statement or clear affirmative action for a company to include them in their customer database. And must have explicitly opted in to receive marketing communications, whether by email, phone, or post.
Therefore, it is more important now than ever to engage in thorough database cleansing. GDPR has serious repercussions for those who don’t apply with breaches resulting in fines of up to €20 million, or 4% of the company’s turnover, whichever figure is greater. Yet many businesses aren’t taking GDPR seriously and actively taking measures to prepare for the changes.
Why Choose Us?
One of the world's leaders in outbound call center companies and customer service is OBI Services. We have a single goal and are a company with many different perspectives. Companies need to understand their customers more than just talk to them, and that's what we believe.
Why Choose OBI Services?
OBI Services team has assisted several businesses worldwide. As a distinguished data entry service provider, we ensure reliable and accurate data entry services.
A Combined 20 Years of Experience
With a combined 20 years of experience in this field, we assure you that our team will only give nothing but the best in all our services.
QUALITY
Data are carefully evaluated based on your requirements, and undergoes a control check before sending.
AVAILABLE
Final output is delivered within the specified timeline.
FLEXIBLE
OBI Services is flexible in what you need. You tell us your requested task and we will work on ways that can accommodate them. You can change tasks and services anytime and we ensure to cater them all.
RELIABLE
Flexibility is also about volume. Do you only need 1 staff or 100? No worries, as OBI Services is the leading outsource provider, rest assured we can cater to all your needs.
SUPPORT
You can be at ease with our Customer Support.
WORTH IT
Each task is being priced by the amount of time and difficulty it requires.
OBI Services, your go-to Data Entry Outsource Provider
We offer affordable prices and also Performance-Based Pays while ensuring you get your money’s worth. With our guaranteed quality services, OBI Services is your go-to Data Entry Outsource Provider.
