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Document Cleansing
Document cleansing is the process of ensuring data is correct, consistent, and usable. You can clean data by identifying errors or corruptions, correcting or deleting them, or manually processing needed to prevent the same errors from occurring.
Most aspects of data cleansing can be done through the use of software tools, but a portion of it must be done manually. Although this can make data cleansing an overwhelming task, it is an essential part of managing a company.
1. Improves the Efficiency of Customer Acquisition Activities.
Business enterprises can significantly boost their customer acquisition efforts by cleansing their data as a more efficient prospects list having accurate data can be created.
Throughout the marketing process, business enterprises must ensure that the data is clean, up-to-date, and accurate by regularly following quality routines.
Clean data can also ensure the highest returns on email or postal campaigns as the chances of encountering outdated addresses are very low.
Multi-channel customer data can also be managed seamlessly which provides the enterprise with an opportunity to carry out successful marketing campaigns in the future as they would be aware of the methods to effectively reach out to their target audience.
2. Improves Decision Making Process
The cornerstone of effective decision-making in a business enterprise is customer data. According to Sirius Decisions, data in an average B2B organization doubles every 12-18 months and though it might be clean initially, errors can creep in at any time.
Yet various enterprises fail to prioritize data quality management. In fact, many of them don’t even have a record of the last time quality control was performed on their customer’s data.
Accurate information and quality data are essential to decision-making. Clean data can support better analytics as well as all-around business intelligence which can facilitate better decision-making and execution.
In the end, having accurate data can help business enterprises make better decisions which will contribute to the success of the business in the long run.
3. Streamlines Business Practices
Eradicating duplicate data from the database can help business enterprises to streamline business practices and save a lot of money. Document cleansing can also help in determining if particular job descriptions within the enterprise can be changed or if those positions can be integrated somewhere else. If reliable and accurate sales information is available, the performance of a product or a service in the market can be easily assessed.
Document cleansing along with the right analytics can also help the enterprise to identify an opportunity to launch a new product or service in the market which the consumers might like, or it can highlight various marketing avenues that the enterprises can try. For example, if a marketing campaign is unsuccessful, the business enterprise can look at various other marketing channels that have the best customer response data and implement them.
Why Choose Us?
One of the world's leaders in outbound call center companies and customer service is OBI Services. We have a single goal and are a company with many different perspectives. Companies need to understand their customers more than just talk to them, and that's what we believe.
Why Choose OBI Services?
OBI Services team has assisted several businesses worldwide. As a distinguished data entry service provider, we ensure reliable and accurate data entry services.
A Combined 20 Years of Experience
With a combined 20 years of experience in this field, we assure you that our team will only give nothing but the best in all our services.
QUALITY
Data are carefully evaluated based on your requirements, and undergoes a control check before sending.
AVAILABLE
Final output is delivered within the specified timeline.
FLEXIBLE
OBI Services is flexible in what you need. You tell us your requested task and we will work on ways that can accommodate them. You can change tasks and services anytime and we ensure to cater them all.
RELIABLE
Flexibility is also about volume. Do you only need 1 staff or 100? No worries, as OBI Services is the leading outsource provider, rest assured we can cater to all your needs.
SUPPORT
You can be at ease with our Customer Support.
WORTH IT
Each task is being priced by the amount of time and difficulty it requires.
OBI Services, your go-to Data Entry Outsource Provider
We offer affordable prices and also Performance-Based Pays while ensuring you get your money’s worth. With our guaranteed quality services, OBI Services is your go-to Data Entry Outsource Provider.
